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When I meet new companies to advise them on growth, the number one question I get is “What tactic should I use to grow my business?” There is no tactic, trick, tip, secret, or tool that is going to solve your growth problems. You need a repeatable system instead. This post (and video) describe the step by step system I implemented at HubSpot and other companies to increase growth.
I’ve never met a company that says they don't want to grow. It reminds me a lot of people who want to lose weight, stop smoking, or make some other major change in their life. They have the desire, but not the will to do the hard things. These are the 10 reasons most companies fail at growth.
I originally wrote this post about applying focus to help companies/products win, but the same principles apply towards managing your career. The first step is you need to understand what "focus" actually means...